storecontentssurveytemplatesarticlesworkshopsthe authorsblogcontacthome

Corporate University Workshop
A Two-Day Hands-On Design Experience

This is a workshop designed for a team who has been chartered to explore the possibility of developing a corporate university, or who is already in the process of developing one.

Over the course of 2-days, the team will outline a possible corporate university for their organization. The outline below lays out the steps and the rough sequence that will be followed.

The workshop will introduce many case studies, examples from other organizations, and provide a forum for discussion and deep understanding of what makes a corporate university successful.

Participants will leave this workshop with:

  1. An actual plan, documented on wall-sized full color templates which are provided, for their corporate university.
  2. A project implementation plan.
  3. An action plan for the first six-eight weeks of implementation.


  4. Plus:

  5. A host of examples from of other corporate universities.
  6. A list of tools and software that can be used in the corporate university.
  7. A copy of the Corporate University Workbook, which will be the text/guide for the workshop.

WORKSHOP OUTLINE


The Emerging Corporate University Landscape
Historical evolution of corporate universities
What is a Corporate University?
Definitions
Driving Forces
Purposes of a Corporate University
Corporate Education Survey Results & Analysis

The Value of a Corporate University
Building a Business Case for Corporate Universities
Creating a Vision and Defining Goals
Understanding Motives and Expectations
Doing Your Internal Market Research

Planning the Corporate University
Defining the Mission
Determining the Focus
Initiative-Driven
Business Development Driven
Change Management Driven
Leadership Development Driven
Customer Driven

Scope, Stakeholders and Operating Principles
Range of Services
Level of Services
Basic Skills
Interpersonal Skills
Creative Thinking and Problem Solving Skills
Leadership Skills
Self-development Skills
Values and Assumptions

Governance: Who Decides What?
The importance of governance
The steering committee
Relationship building
Organizing the Corporate University
Structure
Centralized
Decentralized
Hybrid
Some Pros and Cons of Each Along With Variations and Examples

Staffing the Corporate University
Typical Functions and Positions
How to Find the Best People
Skills Checklists
Use of an Internal Faculty
Faculty Development
Vendor Certification

Finances & Funding
Things to Consider
As Cost Centers
As Chargeback Systems
As Profit and Loss Centers
As Hybrids of these
What Other Corporate Universities Do
Fees and Pricing Strategies
Estimating Development Cost
Designing and Selling a Strategy

Performance Analysis and Development Delivery
Designing & Delivering the Curriculum
-How to do Needs Assessments
-Types of Curricula
Development Strategies Discussion
-Develop the Courses Internally
-Hire a Consultant to Develop Them
-Purchase Them "Off-the-Shelf"
Cost-Benefit Analysis
Criteria for selecting Vendors
Delivery Methods Pros and Cons
-e-Learning
-Classroom
-Informal learning
-Action learning
-Coaching
-Team learning

Education Partners and Alliances
Partnering Strategies
Joint Degree Programs
Negotiating a Degree Program
Developing a B2B Alliance

The Learning Management System
What is a Learning Management System?
Characteristics and Features
How to Choose the Right System
Evaluations of the Key Systems Currently Available
Administrative Systems Security

Marketing to Build Brand, Relationships and Success
Internal Marketing & Communication Practices
Influencing Strategies
External Branding

Evaluating and Measuring the Value of a Corporate University
Evaluation Techniques
Kirkpatrick's Model
ROI Models and Their Pros and Cons
Action planning

Metrics for Measuring Success
Measuring intangibles
Six keys to making measurement work
Kirkpatrick's four levels
Efficiency and Effectiveness

Pricing

This workshop is customized for each client to focus appropriately on the stage of development their corporate university is at and on the depth of planning that is desired.

Therefore, it is very hard to give a set price without a discussion and some deeper understanding of the needs and issues.

"This is a great read for learning professionals. It provides practical, usable strategies and approaches for enterprise learning."
--Elliott Masie, The MASIE Center

storecontentssurveytemplatesarticlesworkshopsthe authorsblogcontacthome


© 2004 Corporate University Workbook. All Rights Reserved.